Our Story

Seeded by the passion of an Engineer from Chennai, India, Fancy Florist has blossomed into a beautiful 20-year story. Our flower decorations have evolved to be in fashion & trendy, yet our garland making and flower assembling are unwaveringly traditional…


Endow Garden-fresh

Our flowers and garlands never fail to mesmerize with their fresh fragrance and impeccable quality. From carnations and mums to jasmines, all the flowers are imported directly from India for temple rituals, weddings and ceremonies. Today, we specialize in festive arrangements for a wide range of celebrations along with your daily flower needs. Fancy Florist prides itself in offering a diverse array of custom-assembled flower arrangements, always delivered fresh.

Our Approach

At Fiore, our passion for flowers starts early – around 5am to be exact – when we arrive at the flower market to hunt out the best stems and foliage we can find. Working with local growers has always been important to us and we’ve been sourcing our blooms from UK suppliers wherever possible for over a decade.
Back at our busy studio, surrounded by hanging gardens and a bathtub full of flowers, we begin sketching designs for our installations. We create designs for venues and clients the length and breadth of London – and further afield.

Our Clients

We’re proud to have established a reputation for our creative designs and personal approach and count among our clients Tate, the Natural History Museum, Mappin and Webb, and Linda Farrow. We’ve worked in some of the capital’s most fascinating venues, including St Paul’s Cathedral, Claridge’s, RIBA and Kew Gardens and are pleased to be recommended by The Barbican, St. Pancras Renaissance Hotel and Gordon Ramsay’s restaurants.

Muralee Mahathevan

Chief executive officer
He and his family run Fancy Florist together with a network of dedicated floral specialists and partners across North America.

Experience your ethereal connect with petalled hues